The Fashion Group International of St. Louis teamed up with Saint Louis Fashion week to produce, “Fresh” a runway fashion show and luncheon featuring up and coming designers. Branding for this event included invitations, large-scale posters for the event space, programs and swag bags. The use of sewing pins to create the typographic treatment played up the hands-on aspect of fashion design and construction.

Invitation & Poster

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“The board members of the St. Louis region (Fashion Group International), are always so impressed by Sarah’s creativity, involvement and professionalism. She understands what her clients needs are and takes her work to another level in order to meet them. The poster and invites she did for the fashion week event were outstanding and spoke for itself. All of our members enjoyed receiving this invite in the mail! Sarah never ceases to amaze me with all of her talent. Truly outstanding work!” – Katy N., The Fashion Group International of St. Louis

Client: The Fashion Group International of St. Louis
Art Director/Designer: Sarah Nelsen